Twenty years after its creation, Mercadolibre has become a regional benchmark with 6,000 searches per second and 4.2 million transactions per day, generating business opportunities in countries such as Mexico, Argentina, Brazil, Chile, Colombia and Peru, among others. others.
Services
At Padeco Global we have consultants certified by MercadoLibre to help clients create and develop their product catalog, advertising campaigns, brand strategy and logistics, boosting sales within the channel.
Consultancy
- Market and opportunity study in MercadoLibre
- Analysis of the situation of the MercadoLibre account
- Study of short, medium and long term objectives
- Implementation of the marketing plan in MercadoLibre to the strategic plan of the company
- Breakdown of internal needs for good performance in AliExpress accounts.
- Continuous assistance with consultations and advice for decision-making
Contents
- Study of the brand portfolio. Product launch, listing update and implementation of necessary improvements
- Manufacturer protection
- Creation of product families for a correct structure of variants
- Publication quality analysis | Increase the traffic of the registered catalogue, increase the conversion of the product sheets in each Market adapted to the local idiosyncrasy
- Positioning of the product on the first pages and obtaining "Best Seller" labels
Marketing
- Image analysis and implementation of best practices focused on increasing conversion
- Development of content and product details to increase brand awareness and encourage Up-Selling and Cross-Selling
- Structuring and creation of the Store | Franchise store | Official Store
- Pricing advice. Detailed study by market to maintain a competitive price at all times
- Implementation of Flash Offers | Featured offers or management of the Mercado Libre program
Analytics
- Detailed analysis of the company reports in the MercadoLibre Seller account
- We carry out periodic reports, depending on your needs, to be able to pivot the strategy and objectives if necessary
- Make decisions based on the information you have available, advised by experts
Training
- Detailed training depending on the account in which it is intended to develop the company's staff
- Training for the correct development of advertising campaigns with optimal ACOS
- Training at different organizational levels to be able to extract the maximum benefit from the account
- We also provide training in the use of MercadoLibre management software in those cases in which the client is interested in using them.
- We give the necessary training to be able to carry any Seller account. From how to position products in MercadoLibre to how to manage penalties and logistical incidents in Mercado Envios.
